Wednesday, February 14, 2007

More Than Meets the Eye

Last night I was one of a small group of people to attend the Hasbro Transformers event, where we were treated to nearly 30 minutes of footage from the movie. After watching several scenes in varying degrees of completion, I can report that the movie, due in theatres July 4, looks incredible!

Like most Transformers fans that grew up with the toys, cartoons and comic books, this is the movie I have been waiting for. Fellow fans will be happy to know, the classic transforming sound from the early cartoons is clearly audible in the movie.

Earlier in the day, I had a chance to view part of Hasbro's Transformer toy line. Optimus Prime and Bumblebee seem to be leading the line with a majority of the products dedicated to them. Products include basic and deluxe figures, such as Ultimate Bumblebee, which stands 14-inches tall and will feature animatronics action in both car and robot modes. Other figures will feature “Automorph Technology," which allows some parts to “automatically” move.

Look for most products in stores this June plus two "Protoform" figures of Optimus and Starscream (pictured) scheduled for release in May.

-J. McKinney