Friday, August 01, 2008

Elmo Live Pre-Orders Begin August 5

Starting on August 5th, 2008, retailers will begin accepting pre-orders for the highly anticipated Elmo Live, which will be in stores October 14th.

Elmo Live, the revolutionary Elmo toy, has been making headlines everywhere since it's Toy Fair premier in February. In this truly life-like creation, Elmo seems to actually be speaking as his mouth opens and closes just like the real Muppet, Elmo, from Sesame Street. His mannerisms are right on target as his head moves back and forth as he speaks. He waves his arms, sits and stands, even crosses his legs, all the while telling stories and jokes, singing songs and playing games. Children can activate the magic with a tickle or a squeeze of Elmo’s foot, tummy, back or nose.

Retailers including Wal-Mart, Toys“R”Us, Target, Kmart,, and more are working with Fisher-Price, to offer a special opportunity to pre-order through their individual websites.